Many PPH’s are Offering Great Variety in NBA Betting
NBA betting is well underway and let’s grow your player base and betting variety. If you’re a bookie looking to grow your business, there are a number of things you should be doing. One involves the current NBA season.
Are you maximizing your NBA platform? Your players should be more than satisfied with what is on your betting board each and every day. If not, you need to take a good look at your pay per head software.
If your current PPH isn’t offering enough NBA betting variety, it might be time for a change. Your sportsbook is leaving too many bets on the table. Examine your current offerings and be sure to have a number of bets in each of the following categories.
Traditional Bets
Yes, the bulk of your player list likely still prefers traditional moneyline, spread, and totals bets over any others. Each day, your board should be full with each game on the schedule offering the sharpest lines and odds on all of the traditional bets.
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Alternate Lines
There is a large market for alternate lines in NBA games. You should be offering these to your bettors. It’s similar to a Field of Dreams scenario. If you offer alternate lines, bettors will come.
There are plenty of bettors that will move below a key number at different odds. But, bookies need to offer those bets on their board in order for bettors to take advantage.
Prop Bets = Betting Variety
If your pay per head provider doesn’t have your betting board full of NBA player and team props, you definitely need a new PPH company. NBA bettors love prop bets because they keep them engaged in games.
Your board should be full of team bets like Race to 20 points as well as individual player props like James Harden Over/Under 26.5 points.
Don’t forget to also boost your player list with MLB betting options! It’s that time of year.
Futures Bets
Your futures bets should have been up during the preseason. There are so many situations where bettors will see value in futures bets. Recently, a bettor put $500 on the New York Knicks to win the NBA title.
At +25000 to win, the payout would be $125,000. The Knicks recently won six games in a row and have one of the best defenses in the league. The point is that your sportsbook should be offering this bet and more if you want to get the most out of this NBA season.
More Variety
A basketball coach once told one of his players that he would miss 100 percent of the shots that the player never took. Applying this to your sportsbook, you need to offer as much variety as possible when it comes to your NBA offerings.
In addition to all of the bet types that have already been mentioned, your pay per head service should also give your players the opportunity for live betting. It is one of the hottest trends in sports gambling. Players can bet on a game while the game is being played.
There are all sorts of different in-game bets too. Your PPH should allow for variety within your live betting offerings.
In the end, it is all about profits. To increase your profits, you must attract new bettors and increase the amount your current players bet. To do that, you simply need to have the ability to offer more bets on your board.
